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How to thrive in your online service business as a Line 1 Profile in Human Design.
We spend a lot of time analysing the Human Design Energy Type's when it comes to determining the best strategy for you to create a profitable online service business that you love and that loves you back. BUT one aspect of Human Design that is commonly overlooked is the profile! So much insightful information can be found in two little numbers, and today I want to introduce you to this aspect of your Design and the 1st line in particular.
5 ways you can increase your profit by up to 95% through retention in your online service business
A study by Harvard suggests that a 5% increase in customer retention can lead to a 25% to 95% boost in a company’s profits over time. That's huge! And you'll find endless articles backing up the idea that an existing customer is much more likely to buy from you than someone they don't know. Other studies even suggest that acquiring a new customer can cost 5-25 times more than retaining an existing one! And yet… many online service providers have fairly average client retention at best. So what can we do about it? How exactly do we increase retention rates?
Instagram, Youtube, Podcast… Oh My! Discover which marketing platform is right for your online service business.
These days we're spoilt for choice with tons of free and paid online marketing platforms available. But it's not just a matter of jumping on the platform and hoping for the best! it's important to choose the right ones for your business and your unique personality from the outset so you don't waste time and effort using marketing and content strategies that aren't suited to you or your business. And while any content and marketing strategy can work, not every content and marketing strategy can work for each platform. For example, YouTube prioritises depth and high-quality content, while Instagram focuses on stopping the scroll and capturing your attention. Pinterest is great for visual and aesthetic-focused content, but LinkedIn focuses on networking and showcasing your expertise.
3 steps to overcome self-doubt in your online service business
Chatting with a dear friend this week, I realised that no matter how much success we achieve, we're all susceptible to feelings of self-doubt. She was questioning (read overthinking) a few things in her service business, specifically what her point of difference is. I shared with her how much my own self-doubt had capped my potential and if I’m honest, almost ruined my business. This convo led to a powerful sacral response for me to open up more publicly about my experience in the hopes it may help others struggling with similar feelings of self-doubt. I'm also sharing the tangible action I took to grow beyond my stories.
How to use Human Design to find your ideal business model in the online service industry
How to use human design to find your ideal business model in the online service industry. In this blog, get an introduction to Human Design (and its application to business strategy) and share how you can leverage your Human Design Energy Type and Authority to create a business you love in the online service industry.
How to build a personal brand like a billionaire
Why you should focus on building your personal brand before your business brand
Taking a leaf out of the billionaires' book - a look at some personal brand success stories
A spicy opinionated post that I shared on Instagram that low-key went viral
The 7 key principles you can implement today to increase your authority and positioning of your personal brand
2 Proven Ways To Scale Your Online Service Business Profitably
If you’re even *thinking* about scaling your business for more clients, a bigger team and an overflow of cash there are two key things you need to consider before you take the leap. Plus how Human Design and Astrology can inform your service business scaling strategy.
7 sneaky ways you’re blocking your visibility (and therefore your sales) in your online business in 2024
Most people think visibility is being on the right platforms and putting out a lot of content. Of course, putting out content and being on the platforms where your ideal clients are hanging out is incredibly important.
5 things we’ve learnt about launching courses, coaching and services so far in 2024
It’s launch season! Q1 is usually the time where there are a lot of launches happening and right now, we have many clients launching!
2 ways I coach clients through a “crunchy” mindset spiral to be better strategists
We love talking strategy here on the pod but I also know how important mindset and energy is in the execution of said strategy.
Your Undefined Centre’s in Human Design (and how they could be impacting your business and your ability to follow your strategy and authority)
Your Energy Centre’s hold the key to your MOST abundant and easeful business timeline because they are the areas where you are most fluid and most impacted by the world around you.
Not you watering a plant-less garden: How a strong audience growth strategy helps your business garden thrive
You can be the highest sales converter around but if you don’t have a pipeline of potential clients to sell to, you’re basically just watering a garden that has no plants! Want the recipes for a predictable and lucrative business? You need an ongoing audience growth strategy, a solid sales process (which I covered in last week's ep), a highly-compelling message and of course - a great offer!
The worst sales advice I’ve heard.
There’s some sales advice out there that really grinds my gears. One such piece of advice is to do everything you can to AVOID actually connecting with potential clients during the sales process. It’s the “how hands off can I get?” mentality. In my business, I’ve taken the exact opposite approach and created a sales process that is efficient, personalised and lucrative and it has been the BIGGEST needle-mover in my business, both in terms of conversions AND retention of aligned clients. Not surprisingly, these are the two biggest correlators to strong monthly recurring revenue.
$80k in revenue from a $37 offer
When industry experts are still talking about paying to be in their energy, meanwhile, I’m over here watching and observing shifts in buyer behaviour, adapting my business model, gathering data and experience and then delivering those lessons and data to my clients (oh and adding an extra $80K in revenue 💰)
$30k in sales while offline for 2 weeks. Here’s how.
During our company’s Christmas / New Year break, we received over $30k in sales. I know I sound like a broken record on this, but the purchasing cycle of our buyers has changed significantly in the past two years. It means we need to be on the front foot to shorten that cycle by nurturing potential clients over a longer time period.
Want more strategy, tips and resources to help build your own wildly profitable and sustainable business?
Your First Move → Get Your Free Design Guide
The Ultimate Human Design Guide for Consistent Conversions: 20+ pages of frameworks, examples & AI prompts customised to your design type - so you can attract more aligned clients and sell with ease. Take the quiz and get yours now!
The Weekly Email That’ll Change How You Do Business
This isn’t just another newsletter - it’s your weekly blueprint for doing business the Richness Without Sacrifice™ way. Inside, you’ll get practical strategies, AI shortcuts, and Human Design insights to help you scale with ease, work smarter (not harder), and build a business that actually fits your life.
Listen To The All That Jazze Podcast
If you’re into deep, real-talk business strategy (with a side of Human Design magic), you’ll love this. Recent episodes include:
The 9 Energy Centres Secretly Running Your Business (& What To Do About Them)
Meet the blogger…
At the end of my first million dollar year as a business coach, I realised I was burnt TF out and couldn't have been operating further away from my natural way of being. This ultimately led me to get clear on the strategies that were going to be the MOST income-producing, sustainable and personally satisfying for me.
As a multi-passionate 5/1 Manifesting Generator, Sun and Mercury in Cancer and Capricorn Ascendant, intuitive business is literally DESIGNED FOR ME! The problem was… I was stuck in the “cookie cutter” mindset and doing what everyone else told me to do. I mean, it worked…for a while…then I hit burnout.
These days, every single strategy I use in my business (and teach my clients) is designed to have YOU at the forefront.
This is the MOST sustainable and nourishing way I know of to do business AND it directly correlates to consistent conversions leading to spacious, high monthly recurring revenue.
Here’s how we can work together:
selling
soulfully
For the business owner who’s ready to sell in a way that actually feels like them.
This self-paced program combines your unique Human Design with my 4-step sales system to create a simple, repeatable process that aligns with your energy and converts consistently — even when you’re offline.
(It’s kind of a no-brainer at just AUD $37!)
CONSTANTLY CONVERTING BY DESIGN
A 12-week experience to rebuild (or finally refine) the foundations of your business. Inside, we align your offers, messaging, and sales strategy with your real capacity, season of life, and long-term vision - so you can grow without grinding.
This is where the Richness Without Sacrifice™ framework comes fully to life: strategy, personalisation, Human Design and systems designed to convert consistently - even when you’re not "on."
HUMAN DESIGN FOR BUSINESS QUIZ
Take my FREE quiz to get your Ultimate Human Design Guide for Consistent Conversions: 20+ pages of frameworks, examples & AI prompts customised to your energy type — so you can attract more aligned clients and sell with ease. Take the quiz and get yours now!
And if you’re desiring a more premium, personalised 1:1 experience to review and refine your long term sustainable growth strategy, product suite and messaging…
Check out my Podcast
All That Jazze!
If you're ready for business wisdom that feels like coming home...welcome to the podcast that bridges strategy and soulfulness, without the fluff.
As a conscious, heart-led entrepreneur, you're looking for business guidance that resonates with your whole self...
The All That Jazze Podcast is Richness Without Sacrifice™ in action - a space where ambitious entrepreneurs can find both strategic foundations and energetic wisdom in one place.
