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How to Deeply Connect with Your Ideal Clients in 2025: Beyond Surface-Level Marketing
Making assumptions about your ideal clients is costing you more than you realise. In this blog, I break down why most entrepreneurs are still using outdated ideal client profiles from 2023, and how this is killing their conversions in 2025's transformed market. Whether you're struggling to translate your Human Design knowledge into practical business strategies that serve you, or you're tired of creating content that doesn't convert, this blog will show you exactly how to speak directly to your ideal clients' hearts (and wallets). Using real examples from my own business and clients, I'll show you the exact questions that transformed our marketing and led to consistent conversions.
Confessions of a Recovering Overachiever: My Letter to 2025
That feeling when you've finished a 12-hour day, your to-do list is somehow longer than when you started, and there's still this gnawing feeling that you should be doing more? Let's talk about what's really driving that. In this final episode of 2024, I'm sharing a profound realisation: that drive to work harder, longer, better isn't actually your ambition speaking - it's an old wound trying to keep you safe. Whether you're the business owner checking Slack at midnight, overdelivering until exhaustion, or creating endless new offers "just to be safe," this episode explores why these patterns exist and how to break free from them.
Future-Proof Your Business: Strategic Vision Planning for 2025 Success
With Mars AND Mercury both in retrograde right now, we're in a rare cosmic moment that's practically demanding our attention. If you've been feeling that pressure to plan your 2025 strategy but something feels off about the traditional approach, this episode is your permission slip to do it differently.
How To Use Mars Retrograde To Create Your Most Aligned Business Plan For 2025
Listen... if you've been feeling that pre-2025 pressure to plan ALL THE THINGS, I've got some cosmic intel that might actually make you excited about Mars Retrograde (yes, really! 👀). This isn't just another "everything's going wrong" retrograde moment – it's actually a powerful cosmic permission slip to pause and create a business strategy that truly works for YOU. Ready to discover how your rising sign influences your 2025 planning and finally build something sustainable? Let's dive in! ✨
Future-Proof: How to Scale to $30-50k Months While Working Less (The Richness Without Sacrifice Method™)
Today we're diving deep into the practical application of the Richness Without Sacrifice Method™ and how you can use it to scale your business to consistent $30-50k months in 2025 without sacrificing your wellbeing or working more hours. We break down real numbers, share client case studies, and provide actionable strategies you can implement immediately.
Future-Proof: The Three Core Foundations You Need to Scale in 2025
The way we scale our businesses is fundamentally changing. The old "more equals more" approach is becoming obsolete. In this episode, we dive into the three essential foundations you need to scale sustainably in 2025 and beyond. We explore how to elevate proven strategies for the connection economy, build automated systems that enhance rather than replace human connection, and optimise your offers for long-term value in an AI-driven world.
Scale Your Online Business in 2025: Expert Guide to AI, Innovation & Growth
Pluto's move into Aquarius isn't just another astrological transit - it's marking a fundamental shift in how we build and scale our online businesses. When AI can create anything and information is freely available, what actually becomes valuable? How do we create and deliver real transformation? In this deep-dive episode, we're exploring how 2025 will transform the online business landscape and exactly what you need to do to prepare.
How to scale your online business sustainably without burnout.
This week I'm pulling back the curtain on a chapter of my business I've never fully shared before - how I fell for the "$100k months" narrative and the true cost of rapid scaling. Whether you're just starting your business journey or you're already experiencing success, this episode offers some insights about sustainable growth and building a business that truly works for you.
The False Economy of Being Busy: Why Your "Productivity" Might Be Costing You Money
Think being busy is helping your business? Think again. In this episode, we dive into the hidden costs of constant hustle and how it might actually be preventing you from reaching your full potential. Plus, discover how our signature program Constantly Converting By Design can help you create a business that runs smoothly (without running you into the ground).
3 common mistakes you’re making that are limiting your capacity to scale.
Choosing the right business model as a service provider is so important, yet it can also feel a bit “sticky”. Does this offer make sense for my current business model? Is it scalable? What needs to shift in my business to make it even more scalable? There are so many questions, it can be confusing and it's easy to second guess yourself. So let’s talk about it! In this episode I cover: 3 common challenges for business models and how you can avoid them, the difference between an aligned business model for “Sacrals” and “non-Sacrals” and why getting this right is critical for long-term wealth-building success; what no one else will tell you about the practical application of a business model.
3 steps to a 300% increase in sales during the launch of a core offer.
So one of my NEON VIP clients is finishing up a launch that has totalled over $120k in sales and is a 300% increase from when she first started launching this offer! So thrilled for her. I think it’s really easy to assume that increases in results like this come from one big strategy or a whole different way of launching and in my experience, that’s usually not the case. It’s actually the 1% shifts that can create the biggest shifts. In fact, we’ve recently had some incredible results inside NEON and none of them have actually been because of a business strategy at all!
5 ways you can increase your profit by up to 95% through retention in your online service business
A study by Harvard suggests that a 5% increase in customer retention can lead to a 25% to 95% boost in a company’s profits over time. That's huge! And you'll find endless articles backing up the idea that an existing customer is much more likely to buy from you than someone they don't know. Other studies even suggest that acquiring a new customer can cost 5-25 times more than retaining an existing one! And yet… many online service providers have fairly average client retention at best. So what can we do about it? How exactly do we increase retention rates?
2 Proven Ways To Scale Your Online Service Business Profitably
If you’re even *thinking* about scaling your business for more clients, a bigger team and an overflow of cash there are two key things you need to consider before you take the leap. Plus how Human Design and Astrology can inform your service business scaling strategy.
Want more strategy, tips and resources to help build your own wildly profitable and sustainable business?
Your First Move → Get Your Free Design Guide
The Ultimate Human Design Guide for Consistent Conversions: 20+ pages of frameworks, examples & AI prompts customised to your design type - so you can attract more aligned clients and sell with ease. Take the quiz and get yours now!
The Weekly Email That’ll Change How You Do Business
This isn’t just another newsletter - it’s your weekly blueprint for doing business the Richness Without Sacrifice™ way. Inside, you’ll get practical strategies, AI shortcuts, and Human Design insights to help you scale with ease, work smarter (not harder), and build a business that actually fits your life.
Listen To The All That Jazze Podcast
If you’re into deep, real-talk business strategy (with a side of Human Design magic), you’ll love this. Recent episodes include:
The 9 Energy Centres Secretly Running Your Business (& What To Do About Them)
Meet the blogger…
At the end of my first million dollar year as a business coach, I realised I was burnt TF out and couldn't have been operating further away from my natural way of being. This ultimately led me to get clear on the strategies that were going to be the MOST income-producing, sustainable and personally satisfying for me.
As a multi-passionate 5/1 Manifesting Generator, Sun and Mercury in Cancer and Capricorn Ascendant, intuitive business is literally DESIGNED FOR ME! The problem was… I was stuck in the “cookie cutter” mindset and doing what everyone else told me to do. I mean, it worked…for a while…then I hit burnout.
These days, every single strategy I use in my business (and teach my clients) is designed to have YOU at the forefront.
This is the MOST sustainable and nourishing way I know of to do business AND it directly correlates to consistent conversions leading to spacious, high monthly recurring revenue.
Here’s how we can work together:
selling
soulfully
For the business owner who’s ready to sell in a way that actually feels like them.
This self-paced program combines your unique Human Design with my 4-step sales system to create a simple, repeatable process that aligns with your energy and converts consistently — even when you’re offline.
(It’s kind of a no-brainer at just AUD $37!)
CONSTANTLY CONVERTING BY DESIGN
A 12-week experience to rebuild (or finally refine) the foundations of your business. Inside, we align your offers, messaging, and sales strategy with your real capacity, season of life, and long-term vision - so you can grow without grinding.
This is where the Richness Without Sacrifice™ framework comes fully to life: strategy, personalisation, Human Design and systems designed to convert consistently - even when you’re not "on."
HUMAN DESIGN FOR BUSINESS QUIZ
Take my FREE quiz to get your Ultimate Human Design Guide for Consistent Conversions: 20+ pages of frameworks, examples & AI prompts customised to your energy type — so you can attract more aligned clients and sell with ease. Take the quiz and get yours now!
And if you’re desiring a more premium, personalised 1:1 experience to review and refine your long term sustainable growth strategy, product suite and messaging…
Check out my Podcast
All That Jazze!
If you're ready for business wisdom that feels like coming home...welcome to the podcast that bridges strategy and soulfulness, without the fluff.
As a conscious, heart-led entrepreneur, you're looking for business guidance that resonates with your whole self...
The All That Jazze Podcast is Richness Without Sacrifice™ in action - a space where ambitious entrepreneurs can find both strategic foundations and energetic wisdom in one place.
